political marketing

We have to choose three posters from 2019 general elections and make an anlaysis of them from a marketing view. I've chosen these three:

This is the poster of PP. In the poster, we can see a photo of Pablo Casado in a white blackground and in the top puts VALOR SEGURO in blue letters, which is the color of PP. The slogan "VALOR SEGURO" is a conservative phrase which says that everyone can rely on them because they have the good things. In the polls they lost a lot of seats, nearly the half they scored in the last polls and this is beacuse of their lies, their corruption and VOX. In conclusion, they have done a poster where they haven't risk anything and they went from the secure way. So, for me they should have made something different.



This is the poster of PSOE. In the poster, we can see a photo in black and white of Sanchez's face with the slogan in the right written in red colours, the colour of the political party, PSOE. With the slogan "HAZ QUE PASE" they want to say make  it happen or to do it, just do it. With this they want convince people to believe. In the polls they won some seats and they won the polls with a big difference from the second one, PP. Despite winning them, they haven't got the absolute majority.  In conclusion they've done a good poster using the colours of the party contrasting with a pic from the leader and a good slogan which leds people to believe in what they do.

In this poster we can see a photo of Albert Rivera with the slogan on his top  written in white in a background of Spanish flags and they seem to be moving. With the slogan " VAMOS" they want make people go with them, like to follow them because they are goint to go from the good way. So, they try to convince people to follow them as if they were winning. In the polls they won some seats as many of the right political parties surely beacuse all the ones that vote to PP now have voted some other right parties as CIUDADANOS or VOX.