LETTERING

In class we are going to work with lettering. To work on it, we have to write the word WELCOME in different languages and calligraphy. For me it is very difficult because I am not use to do it and we have to write a lot of words in many different calligraphys.

The teacher told us to take some pictures in the street of different types of lettering and its importance in marketing the product, our impression or its interest. I took this three pictures.

Here we can see todotodo written in white capital letter circled by blue colour.  This type of lettering helps to attract people to go and buy there.

Here we can see Mapfre written in white capital letter circled by red colour. This type of letter helps to attract people to have new clients.

Here we can see the word Tompai in capital letter circled by blue colour and eyes. This type of lettering helps to stand out people to go there take a photo and maybe to buy something.