TRAVEL MARKETING

The teacher has told us to do a  Pechakucha about a city or country of Europe. Manex and I have done a presentation about the best city of England: Liverpool. Here you have the presentation.


                                 

Liverpool is a city in the northwest England with a maritime climate. We're going to take a plane from Bilo to Manchester and the a train to Liverpool. We're going to sleep in a hostel near the centre. Also, we're going to visit some places such as The Beatles museum,  Royal Liver Building, The Cunard Building and the Port of Liverpool Building and to finish we are going to watcha match in Anfield.

political marketing

We have to choose three posters from 2019 general elections and make an anlaysis of them from a marketing view. I've chosen these three:

This is the poster of PP. In the poster, we can see a photo of Pablo Casado in a white blackground and in the top puts VALOR SEGURO in blue letters, which is the color of PP. The slogan "VALOR SEGURO" is a conservative phrase which says that everyone can rely on them because they have the good things. In the polls they lost a lot of seats, nearly the half they scored in the last polls and this is beacuse of their lies, their corruption and VOX. In conclusion, they have done a poster where they haven't risk anything and they went from the secure way. So, for me they should have made something different.



This is the poster of PSOE. In the poster, we can see a photo in black and white of Sanchez's face with the slogan in the right written in red colours, the colour of the political party, PSOE. With the slogan "HAZ QUE PASE" they want to say make  it happen or to do it, just do it. With this they want convince people to believe. In the polls they won some seats and they won the polls with a big difference from the second one, PP. Despite winning them, they haven't got the absolute majority.  In conclusion they've done a good poster using the colours of the party contrasting with a pic from the leader and a good slogan which leds people to believe in what they do.

In this poster we can see a photo of Albert Rivera with the slogan on his top  written in white in a background of Spanish flags and they seem to be moving. With the slogan " VAMOS" they want make people go with them, like to follow them because they are goint to go from the good way. So, they try to convince people to follow them as if they were winning. In the polls they won some seats as many of the right political parties surely beacuse all the ones that vote to PP now have voted some other right parties as CIUDADANOS or VOX.

radio programme

What's up guys! Today, we're going to talk about the song YNWA and its history, composer...

"You'll Never Walk Alone" is a show tune from the 1945 Rodgers and Hammerstein musical Carousel. In the second act of the musical, Nettie Fowler, the cousin of the protagonist Julie Jordan, sings "You'll Never Walk Alone" to comfort and encourage Julie when her husband, Billy Bigelow, the male lead, falls on his knife and dies after a failed robbery attempt. It is reprised in the final scene to encourage a graduation class of which Louise (Billy and Julie's daughter) is a member. The now invisible Billy, who has been granted the chance to return to Earth for one day in order to redeem himself, watches the ceremony and is able to silently motivate the unhappy Louise to join in the song.

The song is also sung at association football clubs around the world, where it is performed by a massed chorus of supporters on matchday; this tradition began at Liverpool F.C. after the chart success of the 1963 single of the song by the local Liverpool group Gerry and the Pacemakers.

The song has been recorded by many artists, with notable hit versions made by Roy Hamilton, Frank Sinatra, Roy Orbison, Billy Eckstine, Gerry and the Pacemakers, Lee Towers, Judy Garland, Elvis Presley, Johnny Cash, Andy Williams, Johnny Maestro and The Brooklyn Bridge, Olivia Newton-John and Doris Day. Rock group Pink Floyd took a recording by the Liverpool Kop fans, and "interpolated" it into their own song, "Fearless", on their 1971 album.

From 1964 through 2010, Jerry Lewis finished  the annual Jerry Lewis Labor Day MDA Telethon,The MDA Labor Day Telethon was an annual telethon held on  Labor Day in the United States to raise money for the Muscular Dystrophy Association (MDA), by singing the song. After the end of a concert of  the rock band Queen, the audience spontaneously sang this song, and this helped to inspire the creation of their songs "We Are the Champions" and "We Will Rock You".

American singer Barbra Streisand performed this song in a surprise appearance at the close of the 2001 Emmy Awards, in honor of the victims of the 11 September 2001 attacks.^[7]To mark the first anniversary of the attacks, Renée Fleming sang the song at the Concert for America. Fleming sang the song again at the Inauguration of Barack Obama on January 20, 2009.

Despite this, as I said before it has also become a football anthem, especially in Liverpool.In the UK, the song's most successful cover was released in 1963 by the Liverpudlian Merseybeat group Gerry and the Pacemakers, peaking at number one on the UK singles chart for four consecutive weeks. Sung by Liverpool fans in 1963, the song quickly became the anthem of Liverpool F.C. and is sung by its supporters moments before the start of each home game with the Gerry and the Pacemakers version played over the public.  

Once former player Tommy Smith said: lead vocalist Gerry Marsden(  Gerry and the Pacemakers)presented Liverpool manager Bill Shankly a recording of his  single during a pre-season trip in the summer of 1963.Tommy said this:  "Shanks was in awe of what he heard. ... Football writers from the local newspapers were travelling with us and,they  filed copy back to their editors to the effect that we had adopted Gerry Marsden's single as the club song." The squad was invited to perform the track with the band on The Ed Sullivan Show.  Marsden stated this, "Bill came up to me. He said, 'Gerry my son, I have given you a football team and you have given us a song'." shortly before the kickoff Liverpool fans on the Kop tended to  sing along, but unlike with other hit singles, once "You'll Never Walk Alone" dropped out of the top ten, instead of forgetting the song, supporters continued to sing it.

It is also sung by other teams as: Celtic, Twente, Borussia Dortmund, Mainz... abd even in other sports as ice hockey.

Gerry and the Pacemakers were an English beat group prominent in the 1960s Merseybeat scene. In common with the Beatles, they came from Liverpool, were managed by Brian Epstein, and were recorded by George Martin.

They are most remembered for being the first act to reach number one in the UK Singles Chart with their first three single releases: "How Do You Do It?", "I Like It" and "You'll Never Walk Alone". This record was not equalled for 20 years, until the mid-1980s success of fellow Liverpool band Frankie Goes to Hollywood. Another of their most famous songs, "Ferry Cross the Mersey", refers to the River Mersey that flows past Liverpool.

The members of the band were: Gerry Marsden, Freddie Marsden, Arthur Mack, Les Chadwick, Les Maguire; Jose McLaughlin, Billy Kinsley, Pete Clarke 

Now, we're going to try to analyse the song:

When you walk through a storm, hold your head up high: with this they want to say that in bad times you have to be strong
And don’t be afraid of the dark: with this that you don’t have to be scared of bad times neither difficult times
At the end of the storm, there’s a golden sky
And the sweet, silver song of a lark: and with this that if you fight at the end there will be a good end and all will finish well

Walk on through the wind
Walk on through the rain
Though your dreams be tossed and blown: with this they want to say that you have to do what you can, all what is in your hands, to fight againts all the difficulties to make your dreams true

Walk on, walk on
With hope in your heart
And you’ll never walk alone
You’ll never walk alone: 

Walk on, walk on
With hope in your heart
And you’ll never walk alone
You’ll never walk alone:and to finish with this they want to say that you have to be possitive and trust in what you think, to be yourself and you are always going to be with people.
This has been out radio programme I really hope you have liked it because this sing means a lot for me and for a lot of redmen. Have a good afternoon!

Here you've got he audio:click here
And here you've got tthe song:YNWA song

Arts or Sciences

We are going to do a speech talking about pros and cons in the Art and Science issue. We can also talk about our personal experiences .

Here are the points:

-Some subjects are easier in Arts (Maths)
-Intelligent people tend to study Sciences
-Arts are easier, you don't have to study so much
-If you study Sciences you have more oportunities to get a job
-People give more importance to Sciences

BREXIT

On April, 11 we had, a lecture about BREXIT at the university of the Basque Country (Laws department). Joserramon Bengoetxea gave us the lecture. I didn't like it because it was very boring( I don't like politics) but I have to say that it was a pleasure to have listened to a man that its an expert on the subject.

EU

In class we've been talking about the EU. I've done a Kahoot about the European Union to put in practice what I've learnt in class. I've done ten questions which have a multiple dhoice answer. I hope you like it!

                                            click here to play

WOMEN AND HUMAN RIGHTS

 To celebrate the 8th of March Joseba, Manex and I have done a questionnaire   to discuss the role Women have in nowadays society. Here you have the questionnaire:


QUESTIONNAIRE

WOMEN AND SCIENCE

To celebrate the 8th of March we've done an interactive poster. To do this, we went to the campus and we asked some questions to the students of UPV.  Here, you have the result:

 

IF YOU WANT HEAR THE AUDIOS CLICK HERE

audios

Human Rights Video

We have flimed a video folowing the conditions of the Eusko Gazteri Kontseilua. The aim of the video is to answer the question;What are human rights?

We had the idea of filming a conversation of a girl whit her grandfather. She asks him what are the human rights and he explains to her that when he was young there weren't any human rights and a lot of people were treated very bad with no reason at all. He gives examples, like woman who were payed less for doing the same job or homless men who were treated differently because of their condition.

With the idea in mind we filmed it. We didn't have any major problems, we had a lot of fun filming it. We also edited it easily.

Huma Rights Drawing

Xabi asked us to choose a human right and to talk and film ourself talking about it. I've chosen the one thast says ' your human rights are protected by law'. Here you have the video explaining it, I couldn't upload it so you have here the link.

https://drive.google.com/open?id=1rFZ6bQhmUgnyLzYiOKHousk2hOJBG3fG

SECOND TERM EVALUATION

We've finished the secon evaluation and now i'm going to do an evaluation. I didn't like the heritage because it was difficult to do but in fact, we had a good moment recording it. I didn't like the video of the song because it was very difficult to relacionate the video with the song. However, we've done some interesting works, for example, the one of our favourite film because I did about a documental that I really like and I enjoyed a lot doing that work.

Finally, I'd like to do an autoevaluation. I think that I didn't work as hard as I could because it was difficult for me to work in something that I don't like but I worked quite hard.

STORY BOARD

Hi!

  We are Nerea, Patxi, Manex and Lide and we have  done a storyboard on the origin of the challenge; Youngsters & FISH. We have started with a Pitch:

• Set in Donosti, a man is walking in Ondarreta.
• There is a fisher fishing a fish.
• The fish ends up being a krissia stick.

We will use different views and shots to do the video more entertaining.

SONG VIDEO

YNWA

When you walk through a storm
Hold your head up high
And don't be afraid of the dark

At the end of a storm
There's a golden sky
And the sweet silver song of a lark

Walk on through the wind
Walk on through the rain
Though your dreams be tossed and blown

Walk on, walk on
With hope in your heart
And you'll never walk alone

You'll never walk alone

Walk on, walk on
With hope in your heart
And you'll never walk alone

You'll never walk alone

YOUR FAVOURITE FILM

Take the Ball, Pass the Ball is the definitive story of the greatest football team ever assembled. For four explosive years Pep Guardiola's Barça produced the greatest football in history, seducing fans around the world.

Pitch:

- A football team of mainly La Masia players starts a season coached by Guardiola and with the great influence of Cruyff.
- They create a fantastic philosophy never seen in football
- A new started in football because they played the best football ever

The story pattern:

 YOU: Barcelona's 2011 football team
 NEED: win every single title
 GO: defeat against Real Madrid
 SEARCH: know how to play against RM and won 5-0
 FIND: won a title(la copa del rey)
 TAKE: fight in a match
 RETURN: won every single title
 CHANGE: give a class of respect, giving the captaincy to Abidal

STORY PATTERN

We saw a video in class the other day which said that every story is the same. Now we have to apply the model proposed in the video to our film. So, here is the one of TAXI DRIVER:

YOU: Travis gets in love with Betsy
NEED: He wants to meet Betsy
GO: They meet, they get angry and later Travis becomes crazy
SEARCH: he begins a program of intense physical training
FIND: Travis saves the life of Iris
TAKE: he kills a lot of people and he is severely injured
RETURN: he recoveres from his wounds and returnes to work
CHANGE:  finds himself hailed as a local hero and he reconciles with Betsy

PITCH

We've been told to do a pitch about the film that we watched in Christmas. Here you have the pitch of TAXI DRIVER:

    - An ex Vietnam War participant returns to the USA, he suffers from          insomnia and starts working as a taxi driver at night.

    - He falls in love with a woman that works in a political campaign, then he becomes crazy and starts to kill a lot of people.

    -Finally, he recovers from his illness and starts again working as a taxi driver.

A PICTURE

We've been told to take a picture on the neighbourhood, applying the tips that we learnt the last term. Here is the photo that I took:

TAXI DRIVER

In class we've been told to see a film and to do an analysis of it. I've seen Taxi Driver which is a 1976 American psychological thriller film. It was  directed by Martin Scorsese,  written by Paul Schrader and performed by  Robert De Niro, Jodie Foster, Cybill Shepherd, Harvey Keitel, Peter Boyle, Albert Brooks and Leonard Harris. It was set in a decaying New York City .
In this film, Travis Bicklea, a Vietnam veteran; finds that his life has been changed after returning America from the battle-field. He suffers from insomnia which leads him to take a job as a taxi-driver. He works at night and many of his consumers are prostitutes, adulterous people...While he is drivind the taxi becomes infatuated with Betsy, a campaign volunteer for Senator and presidential candidate Charles Palantine. So, he enters to volunter. As the film continues, Travis is disgusted by the sleaze, dysfunction, and prostitution that he witnesses throughout the city. After some disliking events that he witnesses, he tries to stop all the problems killing Palantine but he doesn't succeed. At that night, he goes to a strip club and kills some people but he is severely injured. Finally, he recovers and starts again working as a taxi driver. 


The main character is Travis Bickle and some of the characters that have importance in the film are: Betsy(the girl that Bickle likes), Palantine( the Senator and who Bickle try to kill) and Iris( a young prostitute).

My favourite scene is when Bickle saves a man's life from a robbery and then, the owner takes responsibility for the deed, taking Travis' handgun. I think that the things that Biclkes sees at night motivated him to do this action(killing the robber). After this, Travis Bickle starts to become more crazy and to kill more people. 

In Taxi Driver, Scorsese manages his camera angles and editing to give importance to  Travis seeing the world through glass or mirrors, especially the mirror of the taxi, through which all major characters enter Taxi Driver: Betsy through the panes of an all glass office; Palantine through his rear-view mirror; and Iris and Sport in a fleeting glance in his mirror. As Travis meets with a black-market gun dealer, and in this scene the weapon literally becomes the organ of perception. Scorsese situates his camera on Travis' arm as that arm takes the weapon and slowly pans it across the window looking down on the street below. But, I think that the film was so slow. The music is quite well because it engages you and ut suits with all the scenes.

With this film, I learnt how people return from war, specially from Vietnam, and all the problems that are in big cities, in this case in NY. I think that Scorsese tries to critisice all this problems and that's OK because he does constructive criticism. This film is given in the list because it shows the consecuences of one of the biggest issues in the 20th century, the Vietnam War. 

THE FINAL PRESENTATION

Hi again!

    We finished with the presentations of the Challenge to the company and Fomento of 
San Sebastian.In this entry we are going to answer some questions about the project and

add our final presentation.

    Here the questions (go into details, long answers):

1. Detail your idea:

A spreading cream with Krissia.

2. Two virtues:

Easy to carry and a good way of eating fish.

3. Two problems and your response:

There are similar products that could make competence easily and that is why we created
 a uniquedesign for the jar of the product with the   distinguishable colour of krissia.

4. How to make it real? What do you need to make it possible:

To make it real we need money and help from sponsors and companies.

5. Which points of the challenge do you address with your proposition:

    The requirements of the product were:

-Promote the consume of fish

-Focus on children

-Use krissia

-Come up with a realistic idea

And we fulfill them all.

6. Which technical help do you need:

We have needed the technical help of the visual thinker (Javier de Miguel), Iñigo who
 helped us developing our ideas and Ainhoa who gave us some advice.

7. Why is your project the best possible?

Now a days, we prefer to eat without complicating in cooking. But even if we like simplicity,
 we want to eat healthy. Our product reaches these two important objectives.

EVALUATION:

+This project had been a very interesting journey for all of us. It helped us knowing 
ourselves better, learning to work in teams, gaining knowledge about the market… 
It has been grate in a lot of ways.

VISUAL THINKING

Last Monday Javier de Miguel Garay came to our class of audio visuals and he gave
 us a master class in Visual Thinking. He taught us how to do a pill and gave us some 
simple and very practical tips. Here is a picture of the pill that we did:🔝🔝